The cutting-edge comedy is set in a video game development studio and will explore the intricacies of the human condition through hilarious and innovative ways.
Ubisoft, a large video game publisher, assisted with development of the series. McElhenney said the concept of the show resulted from a discussion Ubisoft had with him about producing a television show around video games. McElhenney had been invited to
Ubisoft Montreal to discuss the project, and though he was initially hesitant, as he toured the studio, he saw the potential vision for the show. Since then, Ubisoft has assisted in designing the video game characters and game world, as well as providing other art assets for the show. Ubisoft also helped the writers with details of video game development to stay authentic to industry approaches.
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